During the month of November, Elevation Burger opened its sixth and newest store in Bida’a. The newest Elevation Burger store overlooks the beautiful view of the Rimal garden and the famous Ta’awon Street with two floors and a spacious outdoor seating area. Burger lovers in Bida’a, Salwa, Salmiya and Rumaithya can now enjoy a more nutritious and eco-friendly American Classic closer to home thanks to Elevation Burger’s 100% USDA certified halal organic grass-fed beef burgers wrapped in soft potato buns and topped with a variety of local produce prepared fresh daily.
Elevation Burger designed the new store at Bida’a to be a hub where people can enjoy nutritious food with friends and family. Compared to grain-fed beef, Elevation Burger’s juicy organic grass-fed beef patties are slim on calories and saturated fat, but rich with Omega 3, Beta Carotene, Vitamins “A” and “E” and CLA. All these nutritional elements play a role in strengthening one’s overall health and reducing the risk of heart disease, obesity, and cancer. Fries at Elevation Burger are freshly cut daily and fried in heart-healthy olive oil using a two-step patented process created by Hans Hess, Elevation Burger’s founder.
To celebrate the inauguration of the new store, Elevation Burger, together with Nuqat, presented The Organic Link, a cultural live graffiti show on the closing night of Nuqat’s 2014 creative conference. Elevation Burger offered the new Bida’a Store as a space for talented graffiti artists to collaborate and create artwork. On the night of November 19, 2014, accompanied by the inspiring beats of DJ Khaled Telp, Graffiti artists: Soliman, Mohamad, Abrar (blacklightme), Abduallah (bufifty), Yousef (joegraffi), Kels (kelsix), Mohamad Abo Hekmah (monstariam) and more came together at Elevation Burger to create over 100 square meters of street art.
All the pieces of art were created to reflect values the artists and Elevation Burger believe in:
To Live: A life well lived is a life full of health, not deprivation. A life well lived is a life enriched with food that is good to your taste buds, good for your well-being, and good for our communities and the environment.
To Empower: People pursue their dreams when they are empowered. To empower individuals we must develop their talent and provide them with better choices.
To Enlighten: Throughout our journey we have learned a lot about the food we eat, where it comes from, how it is prepared, and the impact these practices have on our health, economy, and our planet. People have the right to know. And we transparently tell them what they want to know.
To Create: In a nation with so much potential, each person can create and recreate every day. Young talents can leave a legacy of value that helps their community and brings them joy.
To Guard: We make better burgers and sell them for profit, but never at the cost of our people or our planet. Everyone instinctively guards his/her home. A clean, balanced environment is the home we wish to live in, and sustain for all of us to enjoy.
Prior to the Organic Link graffiti show, Elevation Burger distributed cherry tomato plants to thank Elevation’s friends and loyal fans, who have supported the Elevation Burger journey. The plants are meant to remind Elevation Burger lovers of the nutritious value of local produce and bring them the joy of growing their own food.