Just as the temperature starts cooling down in Kuwait, H&M heats things up with a high-energy collaboration with none other than MOSCHINO. Complete with logos, humor, pop culture and glamor, MOSCHINO’s creative director Jeremy Scott presents us with a collection that’s all about having fun. Every piece reveals the designer’s love for MOSCHINO’s heritage, as well as the fierce pop energy he’s brought to the brand since he started as creative director in 2013. The collection is exclusive to H&M, and will be launched in selected stores worldwide, as well as online, on November 8!
Here’s the low-down on the women’s collection:
Moschino’s mission is to play with fashion. For MOSCHINO [tv] H&M, silhouettes are slashed, shapes are subverted, and pieces are punctured with humor and vivacity. The classic black leather biker is cropped to an extreme high, as is a cropped stonewashed denim jacket and a cropped red padded jacket. A stonewashed denim bustier is cut as if from the waist of a pair of jeans, while MOSCHINO subverts the classic fake fur coat by puncturing a fuchsia faux pelt with gold chains, giving the coat punk energy.
MOSCHINO’s logo is a true fashion icon. With MOSCHINO [tv] H&M, it’s now available for all, and as always with an unexpected twist. The back of a cropped black fake fur chubby is covered with a black leather patch with the MOSCHINO logo in white. Meanwhile, gold MOSCHINO letters dangling like charms from hand-embroidered trompe l’oeil chunky gold chains on a on a black hoodie dress. A collaboration with MTV plays with pop culture with a fresh logo mash up in true MOSCHINO style subverting the iconic MTV logo to bud up with the rest of the Italian brands logo on hoodies and sweatshirts.
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Jeremy Scott loves cartoons just as much as the brand’s founder, Franco Moschino. Especially for MOSCHINO [tv] H&M, Disney’s favorite characters join the party. Patched onto a hoodie dress, Mickey hangs out with Donald Duck, Goofy and Pluto. Minnie Mouse is knitted into a fuchsia intarsia sweater dress, while a merino wool mesh knit dress has oversize patches of Donald Duck and Daisy Duck. An oversized baseball sweater mesh dress has Mickey in a baseball cap, while an oversized baseball jersey shirt features Horace and Clarabelle all sporting fun fashions in keeping with the flare of the brand.
For Jeremy Scott, fashion is about fun. MOSCHINO[tv] H&M is a collection full of pure pleasure, just in time for the holiday season. For Moschino’s fans, every day is a party.
A short black leather dress is a total party starter: buckles as straps and a chunky gold zip running all the way down the front. Jeremy believes in the “haute hoodie”, and here he’s created a parka dress that’s entirely covered in silver sequins and shine on with a gold leather motorbike jacket punctured with gold chains.
Don’t forget about those accessories!MOSCHINO believes that more is more. For MOSCHINO[tv]H&M, Jeremy Scott has created the ultimate accessories collection, filled with MOSCHINO’s legendary humor.
Fret not, guys! The Men’s collection from this special collaboration is equally exciting! Here’s your very own style guide to plan your picks from the collection:
Live life loud with the MOSCHINO [tv] H&M collaboration – a collection full of statement pieces that subvert ideas of cut and scale. The black leather biker jacket is punctured with braided gold chains, and the black leather biker pants are fashioned with hidden knee pockets. Meanwhile, the hybrid jacket mixes blazer and hoodie. It has zip-off lapels, a faux leopard hood, multicolor front panels, and a back covered in silver sequins. MOSCHINO believes in sequins for daywear, like in the below-the-waist down jacket, which is covered in gold sequins, or the silver sequin slim-fit pants that are perfect for partying.
It’s all about attitude, with Jeremy Scott’s playful signature take on streetwear pieces that have become today’s essentials. The padded bomber jacket is printed with CDs, and its hood is a peak cap that reads MOSCHINO. The hooded anorak has a leopard clash print and the word MOSCHINO, while the black hoodie is embroidered with multiple chunky gold chains. For hitting the street, the oversize stonewash jeans have an extreme high waist and long fly that plays with codes and makes a statement.
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The iconic MOSCHINO logo runs through the MOSCHINO [tv] H&M collaboration, and, as always, there’s the extra twist. Exclusive to the collaboration, a brand new logo brings MTV and MOSCHINO together. The M[tv]OSCHINO captures a pop culture movement, and is embroidered on organic cotton hoodies and T-shirts. Meanwhile, the playful new logo, H&MOSCHINO, appears on items such as the organic cotton T-shirts or the waistband of the boxer briefs in the classic leopard and chain print.
Jeremy Scott is a cartoon super fan. Exclusively for MOSCHINO [tv] H&M, he gives hip-hop energy to some of Disney’s most iconic characters. Oversize patches with Mickey and his crew are embroidered onto the white organic cotton hoodie, while Mickey chills next to speakers on the black organic cotton MOSCHINO logo sweatshirt. Donald Duck is DJing on the football jersey, his top highlighted with sequins, while the purple fine knit sweater shows Goofy, with his face at the front and feet at the back of the jumper.
Shop the MOSCHINO [tv] H&M at H&M 1st Avenue – The Avenues from the 8th of November. For the latest details check out the hashtag #HMOSCHINO, Twitter @HM @moschino, Instagram @HM @moschino, and Facebook @H&M and @MOSCHINO – the official page.