A common misconception amongst us avid readers is that there aren’t any real bookstores in Kuwait. Over and over again that notion has been proved wrong by none other than That Al Salasil. From providing an incredible presence in annual regional book fairs to expanding their bookstore in an incredible way – That Al Salasil are winning over our hearts. Since their inception in 1972 as book publishers and distributers, their current status as moguls of all-things-book-related and retail has earned them a partnership with several international publishing-houses and the U.K.’s WHSmith.
Overhauling their entire look, That Al Salasil’s Avenues location has been reimagined to serve as the ultimate bookworm’s escape. As I walked in the first thing I noticed is how much bigger, and so much more organized the space is. Right across from the entrance is an area dedicated to book signings and events. In the middle is where you’ll find the latest global and classical Arabic releases, plus those published by That Al Salasil themselves. On the right side of the bookstore, you’ll find an unrivaled selection of English books ranging from fiction to nonfiction. Amid those wonderful releases, is a gem waiting to be discovered – a corner dedicated to graphic novels and comic books.
To the left though, is a gloriously colorful area and in the middle of it is a beautiful cutout of a tree with fun animals around it, marking the start of the children’s section. There’s a Kids Corner tucked to the side with a glass window overlooking the mall proper, for the parents to watch over their children while they enjoy the entertainment provided in that space. This space is dedicated to children’s events – the children can enjoy being read to and even having characters be there to guide them through the chosen book-of-the-moment. Those outside this corner, happily sifting through their favorite books, can’t really hear what’s happening inside and can sit down on one of the many provided seats to enjoy excerpts from their favorite books.
Spaced out with care, That Al Salasil have transformed their bookstore into a comprehensive reading nook for the entire family.
Clear and defined spaces will allow you to navigate the bookstore with ease while you browse through your favorite titles. Not sure you want to make a purchase yet? Grab a seat on one of their comfortable armchairs and enjoy a few pages before making the commitment. That Al Salasil is fully committed to encourage reading for all ages – from the space itself to the latest literary works you’re eagerly awaiting.
That Al Salasil’s wonderfully renovated bookstore is located in The Avenues, Second Avenue on the second floor. For more information, follow them on Instagram, Twitter and Snapchat @ThatAlSalasil and on Facebook.com/ThatAlSalasilBookstore. You can even get your favorite titles delivered through their dedicated Instagram account: @SalasilExpress. That Al Salasil currently has 20 locations across Kuwait.