“There’s always a reason to celebrate!” Harvey Nichols Kuwait’s stylish Vice President-Luxury Rebecca Jobo says jovially as we peruse the glittering racks that hold gorgeous ready-to-wear items. Each piece is more beautiful than the next, glowing prettily in elegant shades of white, and whisper promises of happy endings and new beginnings. Welcome to your one stop Graduation shop, ladies – Harvey Nichols Kuwait is ready to celebrate the revolution and independence of the strong-minded and achieved female’s new step into the future.
“For young ladies to feel that they’ve accomplished something and to enter that new stage in their lives looking great and feeling confident, is what’s important to us – because we’re proud of them and we want them to feel proud, too.” Rebecca Jobo says as we sit down to discuss Harvey Nichols Kuwait’s current campaign, a theme dedicated to all things graduation. And who better to head this campaign than the poised, accomplished and confident Rebecca herself? With years of experience in luxury retail, and an impeccable sense of style, she knows what’s important when it comes to picking the right outfit for the occasion that marks the first page of a new chapter in your life. With this, we take a closer look at what Harvey Nichols Kuwait has to offer for the young women of the Class of 2017 looking to make a difference, and step out with the confidence that will take them there.
What inspired Harvey Nichols Kuwait to curate a collection dedicated to young female graduates?
It’s important to celebrate young people in general, but as a female, I see the value in celebrating young women. It’s such an amazing time to acknowledge their achievements, and help them understand that graduation is a great transitional point between being a young lady and growing into an independent woman. Harvey Nichols is here to help make that transition, and we aim to help them realize that they can still have fun, but embrace transitions and change, all while being chic.
What makes the shopping experience at Harvey Nichols Kuwait stand out in comparison to other department stores?
We are Kuwait’s pioneering luxury department store, and we do it well. Our personal shoppers and sales associates have a sense of fashion and style, and cater to eclectic needs – they know how to mix it up, and know that they don’t have to exclusively shop designer. Harvey Nichols also has an array of great collections to choose from, within contemporary styles, the season’s best trends, and of course, pieces from regional and local designers.
What can graduating shoppers look forward to this season while shopping at Harvey Nichols Kuwait?
We have done an amazing job with curating our collection. As always, we’ve been committed in finding the latest and greatest on the scene, while straying away from bringing the expected onto our floors. Offering pieces from great brands like- Alexis, Three Floor, Elliatt and Ted Baker, we want to bring our fashionable Kuwaiti clients fashion that they’ll be happy to own. It’s important to us that we bring in the “WOW!” factor with excellence, and that you find that our floor and associates can parlay all that we have to offer into beautiful outfits.
What makes Harvey Nichols Kuwait the ideal one-stop destination for graduates?
There’s nothing that we can’t service a client with. From accessories and jewelry, handbags and shoes, we’ve got it all covered, from head to toe and everything in between. We’re even offering facials and makeup application to our customers at this time, in order to celebrate them and let them know that we appreciate the hard work they’ve done to get them this far. We want you to go home with an experience that’ll make you say, “That was fun!” whether you purchased anything or not. We like inspiring people. We’re here to make people look good and feel great.
What would the stylists at Harvey Nichols Kuwait recommend for graduates to wear underneath their robes and for their post-ceremony celebrations?
Wear white! Anyone can wear black, but it takes a very confident woman to wear white. White is such a sophisticated color and makes you look chic and put-together. It’s also symbolic in that it brings a sense of hope: You’re moving to the next phase of your life after mastering the last one. It represents aspirations for the future. As for everything else, there are no rules! You know your own body type and style better than anyone else, so wear what you love, and wear it proud! Everyone else is taken, so be the best you that you can be.