Debenhams has, and always will be one of our favorite one-stop destinations for all things fashion in Kuwait. And with just the slightest hint of fall in the air, we’re so excited about the idea of finding all of our wardrobe essentials and special occasion pieces all under one stylish roof. This Autumn, Debenhams have just upped their game and are bringing us a fashionable bouquet of new brands from all over the world to their stores in Kuwait and the GCC.
It’s a diverse group of brands too, so there will definitely be something for everyone available at Debenhams. From modest wear brand Modanisa, to contemporary smart daywear brand Absence of Colour, Debenhams brings you a whole new world of choice this season, and we’ve got the best sneak peek on what’s to come this month!
AVAILABLE NOW…
ADL
The modern urban woman often needs to be able to effortlessly go from work to evening events. It’s not always a simple task, but ADL offers day-to-evening styles that are trendy, well made and still affordable.
PERSPECTIVE
Perspective is all about affordable luxury through high-quality fabrics and sophisticated designs. The trend-setting brand is perfect for both the working woman and the modern-day woman, each with their own unique sense of style. It is undoubtedly the place to search for that perfect occasion outfit.
ABSENCE OF COLOUR
AOC is a young brand but has already found a steady foothold in the fashion world. Founded in East London in 2013, the womenswear fashion brand is an ode to Nordic minimalism. Find affordable, curated and unique designs that encapsulate the modern woman’s wardrobe. You will also be able to find the brand’s products in Topshop.
NIGHT ZOOM
You have been invited to a special occasion, but instead of being excited you are worried about finding the perfect dress. Find timeless and classic pieces in the Night Zoom collections. Semi-couture touches create extraordinary, ambitious, exciting and elegant designs that will make you the belle of the ball.
MODANISA
Modest doesn’t have to mean frumpy or boring. Turkish fashion brand Modanisa started with a dream, a vision, a purpose to meet modest women’s desire to wear the clothes that fit the life and the times they live in. Debenham’s are bringing three of Modanisa’s most popular contemporary ready-to-wear labels – Refka, Benin and Alia (the latter specializing in plus size) – and stole brand Tuva Sal to their Avenues location.
LOVE MY BODY
Finding fashionable outfits used to be difficult if your body didn’t fit the conventional mold. We totally see ourselves getting behind a brand like Love My Body, as they thrive on the inspirational ethos that clothes should be expertly designed for women of all sizes. With their focus on plus-size styles, curvy women now have the chance to express their personal styles without limits!
NAVY
With a nod to the past, but a youthful contemporary spirit, Navy creates a bohemian collection of romantic silhouettes stamped with British attitude. Delicate lace and ethereal cottons are signatures of the brand, which leads with a monochrome color palette echoing a Victoriana influence. Additionally, Navy will be available in Topshop.
FABLETICS
Whether you’re into the mid or high waisted leggings or the perfect fitting sports bra, Fabletics is the brand for you – providing activewear ranges that are flattering to every woman’s curves. The collection includes sports bras, tank tops, leggings, and vests, which have become staples in every girl’s athleisure closet.
JOVONNA
London-inspired fashion has always been edgy and before its time. Jovonna is an eclectic brand inspired by the fashion scene of the lively capital city but still keeps an eye on the catwalks worldwide. An independent, fresh, young brand catering for the needs of all stylish girls about town, Jovonna offers designs that take you from day to night with ease.
SNEAK PEEK…
Launching in Mid-October
LILY
This Spanish international brand offers women a fun take on modern, chic business style. Aimed at the young, vibrant boss lady, the pieces offered by Lily suit both work and leisure occasions, all year round. So you can head out of that team briefing and meet your favorite gals for lunch, then make it back to the office #ftw. You have already worked so hard to have it all, and now you can dress in a way that shows it.
ALLURE
The first thing that strikes you when you see Allure’s evening collection is how feminine it is. For your next event, sprinkle some modern-romantic magic to your wardrobe with Allure. The Allure woman is contemporary, and has found balance in her life between a successful career and a happy family.
TWINS
It can sometimes be difficult to find a brand that seamlessly combines tradition with fashion. But Greek brand Twins has found the secret to the perfect mix. Stylish and confident women with an eye for fashion both at the workplace and in their free time will love everything that Twins has to offer.
TARTARUGA
Tartaruga has defined itself as a brand which focuses on creating vibrant, feminine and unique designs for women. Their pieces are inspired by the free spirited hippie, the bohemian soul, and classic, romantic and folk concepts. You can now rock your Instagram all-year round with the coolest, summery happy vibes from owning a piece from this designer.
FAIK SÖNMEZ
Finding a brand that combines comfortable clothes, tailor-made sewing and high-quality fabrics at an affordable price can be challenging. But Faik Sönmez has been perfecting this craft since the 1950s. They employ a crew of dedicated tailors, trained by the brand to ensure that you get the best fabrics and styles that are simple yet elegant.
Look out for the following brands coming soon to Debenhams in Grand Avenue, the Avenues and branches all over the GCC. Follow @debenhamsmiddleeast on Instagram for all the latest updates.