This holiday season, H&M HOME invites us to a warm and personal collection, where natural materials and rustic aesthetics take center stage.
Ready for a season where our home is more important than ever, the collection includes beautiful decorations, graphic cushion covers and easy updates that allows us to relax and take care of our family and friends. And since our homes have been our safe space lately, what better way to style them than now.
Key pieces from the holiday collection include a wide range of warm blankets, seasonal cushion covers and plump vases in recycled glass. The trend is casual with an industrial look, where natural materials and playful prints of winter wildlife and traditional checkered details invite you to cozy up on the sofa. With the colder months just around the corner, this drops just in time!
For the family sit downs, the collection has so many different options you can choose from to beautify your feasts! From gold-toned dinnerware, wooden bowls and trays, to rustic stoneware, these will surely be the center of attention.
An array of candles and candelabras which can also be purchased, can help set the mood together with the majesty of deep red. In the bedroom, earthly tones, washed linen and scented candles will inspire you to stay in.
The modern rustic aesthetic of the collection also includes British influences with a vintage, yet eclectic, look, that will set the tone for a magical season, whether you are following old family traditions or creating new ones.
“In the very beginning of our design process for this collection, we started thinking about our own homes and holiday traditions – and no period during the whole year can really be compared to this magical time, when it comes to creating a cozy and relaxing atmosphere at home.
This year the holiday period at H&M HOME is all about tradition and caring and sharing. We want to celebrate ‘small happiness’ in the form of relaxing experiences, sensorial rituals and moments of generosity. We think celebrating with our loved ones, caring for one another and being generous with time and love will be of essence this year,” Evelina Kravaev Söderberg, Head of Design and Creative at H&M HOME.
For time spent in the kitchen, and holiday bake-off’s, the collection also includes fun and inspirational ideas for kids and family helping create wonderful new memories and traditions.
Since many of us start decorating a few weeks before the holidays, the new range of holiday ornaments at H&M HOME are magical and perfect for decorating every room in the home.
Regardless of your budget, vision or occasion, H&M HOME has something for your space. With pieces so gorgeous, your home will be the coziest, most holiday decorative house on the block.
The H&M HOME holiday collection will be available across all H&M HOME stores and you can shop online at kw.hm.com and the H&M MENA App with prices starting from KD 1.900.
For more information about this collection and for inspiration follow @hmhome on Instagram and on Facebook @hmMiddleEast.
