We love the comforts of modern urban living, but the beauty of the desert calls us. And with the longer, brighter, and warmer days ahead to enjoy the sun we are ready to embrace the art of outdoor living, inside. The new Summer collection from H&M Home with its blend of bright colors and vibrant prints can transform a room into a magical dwelling. The sandy tones and natural materials mirror the textures and landscapes of Morocco’s diverse scenery.
The iconic terraced pools can be seen in the colorful palette of garden greens, swimming pool blues and pops of pink, yellow and orange. The neutral tones such as sand, white and black are representatives of the desert camps. It is obvious that the design team took inspiration and re-interpreted to create such a put-together collection. Palm trees and exotic birds prints are key this season and create a very summery setting together with decorative objects with the shape of shells or leaves. Brass and colored glass continue to be important and create an interesting mix together with natural materials such as rattan, jute, straw and linen.
“The Moroccan landscape and the architecture of Marrakesh, with the natural tones of the desert and the colors of the city, were big sources of inspiration for our summer styles. Two major style directions dominate – one is bursting with energy with bright colors, vibrant prints and sophisticated details while the other is more subtle and casual with sandy tones, natural materials and black details,” says Evelina Kravaev Söderberg, Head of Design and Creative at H&M HOME.
Bring Casablanca to your Casa with a quick makeover can be the best way to start the season. It doesn’t have to be complicated either. Fortunately, you don’t have to travel to the faraway cities of Morocco for a new rug, duvet cover or a throw will make you want to snuggle in bed and dream of vacations in Fes.
Fill the beautiful shell-shaped brass flowerpot with bright flowers to invite the scents of summer into any room. For desert-night vibes place the brass lantern and a fake oil lamp in the corner to soften the lights and create intriguing shadows. Layer different fabrics and linens to recreate the same rich feeling of a desert tent. Add colorful cushions to your plain old couch to breathe new life into it. The gorgeous towels print towels will turn every shower into a quick trip to the exotic city of Marrakesh with its magnificent pool terraces.
The dining room is often forgotten when a home update is being made. Use the print tablecloths to make a bold statement especially if you go for the exotic birds and plants, they tell the world that you are unafraid of being seen and heard. The turquoise glass carafe add character to the table while the green cactus shakers will add whimsy and delight to your meals. Mix and match the different elements to create a cohesive look that suits your lifestyle and taste.
Want a magical Marrakesh makeover at home? H&M Home is located at The Forum and 1st Avenue at The Avenues and Al Kout. H&M Home is available to shop online at hm.com. For more information and for the latest updates follow @hmhome and @hm on Instagram, @hmMiddleEast on Facebook and @hmkuwait on Twitter.