Ever wondered what happens when two professional basketball players trade their sneakers for steering wheels? Meet Ghaleb and Yousef, the dynamic duo behind @street965—the Instagram powerhouse that’s been setting Kuwait’s automotive scene on fire since 2012.

Picture this: two guys grinding it out on basketball courts for over 15 years, united not just by their love for the game, but by an almost obsessive passion for cars, adrenaline, and pushing every possible limit. From the moment they met, there was this electric energy between them—the kind that people just felt when they walked into a room.

“It was raw, real, and had its own personality,” they explain. And honestly? That’s exactly what comes through in every single piece of content they create.
One day, they looked at each other and thought, “Why not bring this same fire to the automotive world?” And just like that, Street965 was born—not as a calculated business move, but as a natural evolution of their shared obsession.
The name “Street965” isn’t just catchy—it’s a full-blown declaration of love for Kuwait. That 965? It’s Kuwait’s country code, and these guys wear it like a badge of honor. “It’s about representing our streets, our car culture, and our people to the world,” they say, and they’re not kidding around.
They’ve literally taken Kuwait with them to over 10 countries, carrying the flag everywhere they go—not just the physical one, but through their passion, their production quality, and that unmistakable Kuwaiti pride that oozes from every frame.
Cast your mind back to 2012. The GCC car scene was wild—think loud engines, crazy builds, and absolutely no structure. It was pure chaos, and honestly? It was kind of beautiful in its own way.

Fast forward to today, and wow, what a transformation. The community has leveled up in every possible way. People are more educated about cars, they’re prioritizing safety, and the builds? They’re absolutely next level. But here’s the beautiful part—they’ve managed to keep that signature GCC flair that makes this scene so special.
“It’s evolving fast, and honestly? It’s beautiful to witness,” the duo reflects, and you can hear the genuine emotion in their voices.
Here’s where Street965 gets really special. Their audience isn’t just followers—they’re family. And we’re not talking about some cheesy marketing speak here. These guys have hosted four massive events in Kuwait, and every single time, the turnout has been absolutely mind-blowing.
What makes the GCC automotive community so unique? It’s the unity, the shared lifestyle. Whether someone’s rolling up in a hypercar or showing off a build-from-scratch project, the respect is mutual. Everyone’s building this scene together, and Street965 has become the beating heart of it all.
After more than a decade in the game, Ghaleb and Yousef have learned that content creation is basically a sport in itself. You’ve got to train, evolve, and constantly adapt. Trends come and go faster than a McLaren on Sheikh Jaber Al-Ahmad Causeway—blink and you’ll miss them.
“What’s changed most is the speed,” they explain. “So we learned to anticipate, not just react.” And boy, does it show in their content.

Street965 isn’t just about posting random car videos. They’ve created three distinct shows, each with its own personality. 7ara Yasar keeps it raw and real—no filters, no fake stuff, just pure automotive passion. W7osh Al Sayarat is for the true car nerds who want to dive deep into power, precision, and performance. Bi Tafseel is their masterpiece—the deep dive that goes beyond the surface to explore every detail. Each show was born from one simple question: “How can we give our audience something they’ve never seen before?”
When asked about their proudest moments, both guys light up. Ghaleb can’t stop raving about every episode of W7osh Al Sayarat, but the Ford Bronco Raptor reel holds a special place in his heart. “We literally spent an entire weekend pushing that beast to its limits. It was raw, exhausting—and worth every second.”
Yousef gets sentimental about the videos with hidden messages—their way of staying connected with their community. But when it comes to cars? The Audi RS3 stole his heart as the ultimate “pocket rocket,” though he’s quick to add that his Nissan GTR still reigns supreme.
Their creative process is their “secret recipe,” but they’re generous enough to give us a taste. What looks like a simple 30-second reel actually represents two months of intense planning. Every hook, every shot, every single word is intentional and strategic.
“Nothing is random,” they emphasize. “We’ve built a formula, and we keep fine-tuning it like a high-performance engine.”
Street965 isn’t just about Instagram fame. They’ve expanded into TVCs, full event management, and comprehensive brand campaigns. Their approach is simple: no two clients are the same, so no two campaigns should be either.

“We don’t just know how to shoot, we know how to sell,” they explain, drawing from their seven years in marketing and e-commerce. “While others post, we plan.”
Two collaborations stand out as defining moments. The Ooredoo Cars Meetup 2021 was their first major post-COVID event—their logo literally lighting up Kuwait’s skyline from one of the biggest rooftops in the city. The energy was absolutely unreal. The other one was the Toyota Yaris GR 2024 campaign showed their full range—from PR to hosting to complete media coverage. It wasn’t just a campaign; it was a cultural movement.
These guys have big dreams, and honestly? They have every right to dream big. They believe the GCC, especially Kuwait, is home to the world’s most passionate car community. And their ultimate vision?
A Formula 1 driver from Kuwait. Cars manufactured in Kuwait. Becoming the region’s leading voice in automotive culture.
“It won’t be easy,” they admit. “But we’re not here for easy, we’re here for legacy.”
So what can we expect from Street965 in 2025 and beyond? Think bigger. Think louder. They’re planning huge collaborations, bringing international guests to 7ara Yasar, creating wild content from around the world, and organizing some of the craziest races the region has ever seen.
They’re going global, but they’ll always keep it Street965—and honestly? That’s exactly how we want it.
From basketball courts to automotive stardom, Ghaleb and Yousef have built something truly special. They’ve taken their love for cars and turned it into a cultural phenomenon that represents the best of Kuwait’s automotive scene. And the best part? This is just the beginning.

UP CLOSE & PERSONAL QUESTIONNAIRE
What do you most value about your friends?
Ghaleb: Loyalty. Real, unshakable loyalty. The kind where no matter how wild life gets, they stand beside you—no questions, no judgments. And good energy. I’m drawn to people who light up a room, who dream big, and who aren’t afraid to hustle for what they love.
Yousef: Honesty.

Which living person do you most admire?
Ghaleb: My Mother, she’s my backbone and she always taught me to do things perfectly, she has been my biggest supporter and she’s the reason behind everything Ghaleb had achieved.
Yousef: My parents.

What is your idea of perfect happiness?
Ghaleb: Waking up every day doing what I love, with my people around me, making impact, making art, building something bigger than myself. Creating, inspiring, and knowing that my presence leaves a mark.
Yousef: Companions, family, and friends.

What is your greatest extravagance?
Ghaleb: Time. I don’t waste it. but when I spend it, I go all in. Whether it’s a creative shoot, or planning a project…
Yousef: My cars.

What is your most treasured possession?
Ghaleb: My vision. It’s not something you can hold but it drives everything. Material things come and go. But the vision I have? That’s what keeps me focused, keeps me grounded, and keeps me hungry.
Yousef: My health.

What is your greatest fear?
Ghaleb: Wasting potential. The thought of living an average life knowing I could’ve done so much more that keeps me up at night.
Yousef: Losing a family member.

What is your most marked characteristic?
Ghaleb: Energy. People always say it. I walk in with a presence, a vibe. It’s loud but focused. Confident, not arrogant. Just real.
Yousef: Time and honesty.

Which talent would you most like to have?
Ghaleb: I wish I had a better voice, I have always wanted to be a rockstar growing up hahah, but God saved people from this energy haha.
Yousef: Professional quarter-mile racer.

What is one trait you have that you are most grateful for?
Ghaleb: Resilience. I’ve been through a lot—business, pressure, losing closest people to me , hate. and still show up every day, motivated and pushing forward.
Yousef: Honesty.

What is the human trait you most dislike about others?
Ghaleb: Arrogance, Stay humble, All humans are the same I do believe in that no matter what we believe in or where we come from, it’s a one world.
Yousef: Lying.

Which words or phrases do you most overuse?
Ghaleb: “Yallaaa let’s do it.” Because I hate waiting. I love starting. I say it every time a new idea sparks.
Yousef: It was an honor to meet you.

What are your favorite words to live by?
Ghaleb: “And the man has nothing but what he strives for”  (53:30) It’s my daily phrase and it’s even on my personal instagram bio. And the other one, My dad always used to tell me “If you started something, don’t stop till you finish it”
Yousef: Thank God.

Where would you most like to live?
Ghaleb: Kuwait been always the only country ever I want to live in and be in. I have been to more than 20 countries, Kuwait is home, Kuwait is everything for me. The people the culture and every detail about it. I would always choose Kuwait in good and bad.
Yousef: Kuwait and no other.

If you could have any job, what would it be?
Ghaleb: Exactly what I’m doing now. but on a global level. Running a content and culture empire that mixes cars, storytelling, tech, and community. But deep inside I hope we will be the first ever to make an international car that is designed and built in GCC.
Yousef: Warplanes.

What would you consider your greatest achievement?
Ghaleb: Building a platform that represents not just me, but an entire generation. Giving people a reason to believe that yes,you can make it your way, even in the Gulf.
Yousef: Building a family and friends.

What do you hope for the future?
Ghaleb: To be the voice of this region’s youth. To create a legacy brand that outlives me. And to show the world that from Kuwait, big things do come. Inspire the younger generations to achieve things they thought they never would.
Yousef: Owning the largest car wash in the Middle East.

Follow @street965 on Instagram to join the family and witness the automotive revolution firsthand.