Jimmy Choo has unveiled their Spring Summer 2019 campaign starring Kaia Gerber in a series of
striking images captured by world renowned fashion photographer Steven Meisel.
Meisel’s timeless images focus on Gerber’s ethereal beauty in a series of captivating portraits capturing
the fresh spirit of the new HELIA bag and RAINE sneakers. The campaign features a limited-edition
Jimmy Choo branded t-shirt and hooded sweatshirt designed in collaboration with creative directors,
Mathias Augustyniak and Michael Amzalag of M/M Paris. The K-tee and K-hoodie will be sold exclusively
online at jimmychoo.com. “Kaia leads the next generation of supermodels. Her timeless beauty and
fashion pedigree enables her to be a true style chameleon that authentically represents the dynamism
of the Jimmy Choo brand transcending generations. It was a privilege to be able to work with Steven
Meisel on capturing such striking images.” Sandra Choi, Creative Director.
For more information, check out @Alyasra on Instagram.
