I remember strolling along the long Broadway Street in New York City, circa 2013. I ran into this beautiful store filled with the prettiest things that could meet the eye: Chic, on trend apparel, accessories, and rows of amazing shoes. Scents, nail polish, hand creams were placed attractively around the pristine store. This store was offering something special to the masses, and all that surrounded me inside was telling a tale of beauty – something making me want to delve into, and discover my boss-lady dressed stylishly from head to toe.
I spent years missing that store, only appreciating it once more every time I’d fly back to New York City. But with their recent announcement to open doors in Kuwait, & Other Stories will be entering your lives (and re-entering mine!) to make everything a little better in our closets.
& Other Stories was launched in March 2013 and offers women a wide range of shoes, bags, accessories, beauty and ready-to-wear apparel. This store embodies the quirky Urban Fashionista feel, and offers a style that is edgy and grown-up, with flair that could make you feel like you’re anywhere from the streets of New York City to London to Tokyo in a matter of wardrobe change. How does one attain this look? Ateliers in Paris, Stockholm and Los Angeles design diversified fashion and beauty collections with great attention to detail and quality at an affordable price. Furthermore, stylish sisters in Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Poland, Qatar, Spain, Sweden, United Kingdom and the United States have access to these curated styles by popping into one of & Other Stories’ amazing stores.
But now, it’s our turn! & Other Stories first reached the Middle East in the spring of 2017 with the opening of their flagship store in The Dubai Mall, followed by the opening of their second Middle East store in The Doha Festival City in Qatar.
But we’re excited about Kuwait! The upcoming & Other Stories’ two floor store of approximately 1380 square metres is set to be located at The Avenues, one of the country’s premier retail destinations. From spring 2018, visitors will be able to discover & Other Stories’ endless styling choices, which includes accessories, stationery, bags, jewelery, beauty products, shoes and ready-to-wear.
What’s more exciting is the upcoming collection to look forward to, if you just can’t wait for their 2018 opening, why not put yourselves ahead of the game by checking out their latest collection? Just in time for the season of love, & Other Stories unveils their favorite pieces ‘From the Heart.’ The ultimate love guide has been handpicked by & Other Stories’ team so that there is something for everyone to enjoy and spread the love this February. With a flair of timeless elegance, each piece exudes strength and sensuality, a notion of desire and retro romance. Forever and always, each piece has a certain element of elegance, and is a reminder to live and love ‘with an open heart.’ We couldn’t imagine a better way to have your wardrobe speak for your personality, highlighting tales of your uniqueness, and of course, other stories.
& Other Stories is opening soon in The Avenues! Until then, visit their website at www.stories.com to sneak peek their collections. Follow them on Facebook and Instagram @andotherstories, and make sure to keep updated with #andotherstories and #storieskuwait.