It’s officially summer, and while everyone is focusing on their summer wardrobe goals, footwear is often ignored, when in reality the right pair of sandals can make or break that perfect summer outfit. To make sure that your summer looks are on point, look no farther than Sam Edelman. Located at 360 MALL and now open at The Avenues, Sam Edelman offers a world of incredible choices, matching on-trend styles with affordable price points. From stunning gliders, strappy flats, on-point wedge mules, kitten-heels to perfectly ruched midi-heel sandals in trendy candy-colored pastel shades.
Ever since the brand’s inception, Sam Edelman has been a dominant force in the world of fashion, amassing an ever-growing following for their renowned, modern casual luxury shoes at affordable prices. The eponymous label is inspired by the creative fashion visionary, a legend in his own right who has shaped the footwear industry we know today. Founding the brand with his wife and muse Libby Edelman, the label is devoted to irreverent and whimsical style, inspired by timeless American elegance that bridges the gap between aspiration and attainability to define modern luxury. With many locations across the US and Asia, Kuwait is now home to not one, but two Sam Edelman boutiques. The Avenues boutique launch by renowned retailer Alyasra Fashion was an event to remember.
The ribbon cutting ceremony was attended by Alyasra Fashion’s top management, Sam Edelman brand representatives and a glittering group of esteemed loyal customers, influencers and fans. The boutique was adorned with beautiful fresh flowers, and the ambience was alive with live music. The celebrations took place while adhering to health guidelines, but we were happy to forget about what’s going on in the news to admire the incredible collection of footwear we saw in store!
We asked the Alyasra team about this brand-new store opening, and what this location means to the Sam Edelman brand, “The Avenues has always been in our plans for its strategic location, as it is one of the most visited malls in Kuwait which caters to different customer profiles. It is important for us and Sam Edelman to reach out and engage with a wider audience.” The Alyasra team further tells us that what sets Sam Edelman apart from other footwear concepts is the brand’s focus on the ideal of “modern luxury, which offers a wide variety of footwear styles at an affordable price.” We were also surprised to see a second store opening, in the midst of the challenging times presented by an ongoing pandemic, but Alyasra’s team assured us that “while the circumstances are challenging for the retail market as a whole, the company is instead choosing to focus on growth opportunities and ensuring that customers in Kuwait are always offered the a latest in the world of fashion.”
As for the summer styles at the Sam Edelman store, Alyasra fashion’s team guided us toward the brand’s most iconic styles. We instantly fell in love with the high fashion, midi-heeled Marlena, with ruffled padded straps and a slender padded sole made for the coziest level of class. Available in on-trend pastel colors, we were absolutely smitten! Another iconic style by Sam Edelman is the Bay slide sandal. Perfect for warm-weather chic, the bay slide is versatile and easy to match, it looks great from poolside to lunch with friends at your favorite spot. We love how it can be paired with a simple pair of jeans or a flowing sundress. If you’re a fan of the Bay slide but prefer a blocked-heel look, the Illie Slide Sandal will glam up any outfit.
When it comes to the right pair of summer sandals, we love versatility, and each and every iconic look at Sam Edelman delivers on style and functionality. From the Illie we also fell in love with the Briar slide sandal, because you can wear it anywhere! The slightly lifted heel and quilted bottom slide make it effortlessly chic. No summer footwear wardrobe is complete without a pair of wedge sandals, and the Jamila is truly the most comfortable pair of padded wedges that you’ll ever wear. Little details like woven straps and metallic hues will have you resort ready in a flash. And for days where you know you’re going to be out and about from am to pm, the Adaley is your summer BFF. The perfect sport sandal, you will feel like you’re simply walking on clouds with the Adaley, all thanks to the thick, textured leather strap yet simple, laid-back classy style. Up the ante with your summer look with the ultimate slip-on summer mule with The Marjorie. With woven straps and a kitten heel that is so sleek and sexy, your look will instantly be uplifted, and the best part is that you can choose from a variety of colors and textures.
Last but most definitely not least, we love that the Sam Edelman store also offers myriad styles of beautiful handbags to complement your favorite pair of summer sandals. So, while your eye might be wandering toward the Marlena in on-trend Canary yellow, make sure that you also choose the perfect bag to make your summer look pop.
Shop Sam Edelman at The Avenues and 360 Mall. For the latest updates, check out @samedelman.me on Instagram.
