We were hyped when we learned that H&M Move is welcoming Zlatan Ibrahimović to their team. The well-known Swedish soccer player will join the brand in their mission to get the whole world and everybody moving through democratizing sport. Zlatan will start his long-term commitment as global Brand Mover for H&M Move with a campaign in spring 2023.
Zlatan Ibrahimović is one of the greatest strikers of all time and has played in the world’s biggest leagues. More than twenty years into his soccer career, Zlatan still plays up front for AC Milan and is Sweden’s all-time leading goal-scorer. He is also a father, a hiker, speaks five languages and has a passion for taekwondo. Zlatan is the ultimate multimover.
“I often felt like I was judged or excluded from moving growing up. Boys and girls growing up like I did should be able to wear what the professional athletes wear. That is what H&M Move stands for. I strongly believe in the brand mission of giving everybody the chance to move. Because moving has changed my life 100%.”
Zlatan Ibrahimović, Professional Soccer Player and Multimover
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