It’s time to get real, and celebrate body positivity like never before! This is why we were thrilled when we heard that lifestyle brand Aerie has opened its first standalone store in the Middle East in Kuwait’s The Mall – The Avenues. You instantly feel your vibes uplifted as soon as you’ve walked through the welcoming doors at Aerie.
From intimates, apparel, activewear to beautiful swim collections, you’re invited to be a part of the #AerieREAL movement, as Aerie celebrates its community by advocating for body positivity and empowerment. Not only has the brand been retouch-free since 2014, a refreshing break from the ultra photoshopped photos we see on our socials and mainstream media these days, they believe that inspiring customers to love their real selves is paramount to everything.
Since then, the #AerieREAL mission has changed women’s lives worldwide by challenging the fashion industry’s ideas of beauty and promoting self-empowerment, body positivity, diversity, and inclusion. This is why they’ve created clothing that not just speaks to your aesthetics, but also addresses your aspirations. Inclusivity is everything at Aerie, and we love that!
Our visit to the new store at The Avenues gave us goals for this season: Sun, swim and chill! The Aerie collection is made with love and reflects the confident spirit of the Aerie woman. We fell in love with the size inclusive range of swimsuits in super neutral shades with vibrant color choices like coral and mint green in between, and we love that you can mix and match the two pieces based on your style preferences. If you prefer one-piece swimsuits, then you will fall head over heels with the backless and one-shoulder styles available at Aerie. And for each and every swimsuit, you can pick from the coolest summer shorts and breezy tie front tops to transform your outfit from swim to chill in no time.
Aerie’s collection of sweat-ready activewear will make you feel good, inside and out! Choose from the coolest colors and prints, and smash those fitness goals, day in and day out.
From activewear, we checked out the cozy collection of loungewear and beautiful intimates at Aerie, finding a moment to imagine zen downtime on weekends while wearing any of Aerie’s versatile pieces. If we learned anything from this pandemic, it’s that loungewear is here to stay, but it doesn’t have to look dowdy or unkempt. So head on down to Aerie to check out the comfiest sweats, shorts and easy sweaters and hoodies to complete your loungewear collection. We couldn’t leave without choosing a tie-dye set for those nights dedicated just to Netflix and chill! We also can’t get enough of the basic, cropped tees, paired with any of their high- waisted sweat pants. The tees will quickly transform your outfit from chill to thrill, making heads turn wherever you go.
Even though underwear is unseen, it is definitely impactful. Whether you are looking for a supportive sports bra or something seamless to wear under light summery fabrics, your next favorite bra is at Aerie. It is all about giving your body what it needs to move throughout your day, so you can conquer and achieve everything you want to.
Aerie is located at The Mall – The Avenues, next to American Eagle. Follow @aeriemena on Instagram, @AerieMENA on Facebook or visit the website.
