Raha Moharrak, the youngest Arab and first Saudi woman to conquer Mount Everest, was officially announced as TAG Heuer’s first Arab female ambassador at an event in Dubai last week.

Raha Moharrak courtesy TAG Heuer

Ever since she summited Kilimanjaro as a young woman, Moharrak had set her sights on Everest. She finally executed her plan on May 18, 2013 and made history on the famous peak. If that wasn’t enough, she has also climbed the seven highest mountains in each continent.

TAG Heuer also showcased its new 2017 collection, featuring the revamped Heuer Carrera Heuer-01 with a slightly smaller diameter, and the new Link Lady with its integrated bracelet.

Heur Carrera Heur-01 courtesy TAG Heuer

To learn more about the new collection, visit TAG Heuer here