Outstanding customer satisfaction and sales service are just two of the criteria which set the staff from Porsche Centre Kuwait, Behbehani Motor Company apart when they were presented with the highest accolade offered by Porsche Middle East and Africa FZE, the “2021 Importer of the Year for the Middle East and Levant region”.
Taking into consideration results spanning the entire calendar year, all 18 official Porsche Importers from across the Middle East and Africa were assessed for a number of criteria that focused on individual as well as team performance across the full breadth of the business process.
As an Importer for Porsche, customer loyalty, retention and attention to detail are all as vital to the success of the business as new car sales and offering a premium aftersales service, all of which were taken into consideration as part of a wider range of criteria used to assess each Importer.
Dr Manfred Bräunl, Chief Executive Officer of Porsche Middle East and Africa FZE, said the award, which honors and celebrates strong performance by Importers in an extended field of business, was achieved through dedication and strong teamwork: “Every person who works for a Porsche Importer in the region should be proud of their commitment and dedication. Region-wide, we have enjoyed a great start to the year, so choosing a winner has been exceptionally difficult. However, the team from Porsche Centre Kuwait have excelled with their commitment to their customers through innovative retail activities plus the strong loyalty that is evident whenever we hear of customers returning to purchase another car or update their current Porsche. It is through hard work and passion that customers become long-term associates and this award recognizes the achievements of everyone at Porsche Centre Kuwait from every department who have worked on the sales floor, in the service bay, in the offices or in the field to strive for the common goal of being the best.”
Reflecting on a year that saw an increase in showroom footfall over 2020 and a return to more in-person inquiries and events, the award recognized the overarching achievements of bringing together individual incentive programs from the Porsche Middle East departments.
Hany Marie, General Manager at Porsche Centre Kuwait said the team met the challenges of 2021 with positivity and creativity and is looking forward to an even brighter 2022: “I can’t thank the team enough for their tremendous efforts throughout the year as we look to the future. It is testimony to everyone at Porsche Centre Kuwait and to the amazing products we have introduced in our market. Looking forward to what is on its way, with the arrival of the Taycan GTS and launching of the first fully-electric Macan, it is easy to stay excited working for a brand like Porsche, and it delights me to see this same enthusiasm and commitment from every person in our team.”
For more information, please visit Porsche Centre Kuwait, Behbehani Motors Company, please call 1870 870 or head to porschekuwait.com. For the latest updates on social media, follow @PorscheCentreKuwait on Instagram and Facebook.
